Website, Marketing and Design Packages

For an existing Squarespace site that needs to work better for visitors and search.

• Review of forms, links and booking tools, with fixes
• Contact details and calls to action made clear
• Page titles, descriptions and location set up for search and AI search
• Newsletter sign-up and links to your social profiles
• Google Analytics and Search Console connected
• Proofreading of main pages

For a new website, a full rebuild, or a move to a new platform.

• Custom website design and build
• Site rebuilds and migrations
• Search and AI-search setup from launch
• Training so you can update your own site

For websites that need clearer, search-friendly wording.

• Keyword research for your business and location
• SEO-focused copy for up to 5 main pages
• Page titles and descriptions written for search
• Up to 2 rounds of revisions

For business owners who want ongoing help looking after their site.

• Ongoing content updates and CMS management
• Troubleshooting for WordPress, Squarespace, Wix, GoDaddy, Google Sites, Shopify, Square and GlossGenius
• Monthly check of forms, links and site speed
• Up to 1.5 hours of support each month, with additional hours billed at $95 an hour

For deciding which channels to use and how to show up on them.

• Written plan for up to three channels, chosen from Meta (Instagram and Facebook), TikTok, LinkedIn, Substack, podcasts and YouTube
• Profile recommendations for each channel
• Newsletter setup guidance and a welcome email draft
• 4-week posting calendar
• Simple lead-tracking sheet

For deciding what to post, with a system to keep it going.

• Written content strategy document
• Competitive audit and market analysis
• Content pillars built around your audience
• Editorial planning and a monthly content calendar
• System for turning each blog post into social posts
• Step-by-step guides (SOPs) for each type of post

For staying in touch with your audience by email.

• Newsletter strategy and sign-up setup on your email platform
• Branded newsletter template
• 4 newsletters designed and produced from your content
• Welcome email for new subscribers

For nonprofits and community-driven brands promoting an event or cause.

• Outreach campaign plan
• Event promotion kit: graphics, social posts, email and event listings
• List of local partners and media to contact
• Content calendar advice
• 3-month content plan for up to 2 platforms of your choice
• Results summary after the event or campaign

For businesses that want their social media handled for them.

• Account management and scheduling on up to 2 platforms
• 6 posts a month with captions written for each platform
• Engagement with comments and messages
• Monthly results report

For launching and testing paid ads over one month.

• 3 ad campaigns in total, across up to 3 platforms: Meta (Instagram and Facebook), LinkedIn and Google Ads
• Ad copy and audience setup
• Tracking installed on your website
• Weekly ad performance report

For ongoing management of ads that are running or ready to grow.

• Ongoing management of Meta and Google Ads campaigns
• Ad account setup, including Business Portfolio
• Help resolving restricted ad accounts
• Enrollment and event-driven campaigns
• Monthly campaign report

For businesses running their own marketing who want a clear monthly picture.

• Monthly report on website, social and ad performance
• Campaign analysis with recommendations
• 30-minute review call each month

For setting up a YouTube channel and publishing your first videos.

• YouTube channel set up and branded
• 2 Shorts and 1 long-form video (3–5 minutes), edited from footage you provide
• One YouTube ad campaign
• YouTube strategy and step-by-step guides (SOPs) for planning, filming, editing and publishing future videos

For keeping a steady flow of videos on your channel.

• 1 long-form video and 4 Shorts each month, edited from footage you provide
• Videos posted to your channel with titles and descriptions
• Performance tracked and reported each month

For businesses and leaders starting or growing a podcast.

• Show planning: format, episode topics and guest list
• Podcast cover art and listing setup
• 2 episodes edited, with show notes

For businesses using webinars to teach, sell or enroll.

• Webinar topic, outline and slide design
• Registration page and reminder emails
• Hosting and technical setup
• Recording edited for replay
• Follow-up email to attendees

For a new logo, or a refresh of an existing one, with graphics to match.

• Logo design or redesign: 2 initial concepts and up to 2 rounds of revisions
• Final logo files in color, black and white (PNG, SVG and PDF)
• Brand guide with colors and fonts
• Website graphics: favicon and banner images
• Custom profile and cover graphics for up to 4 social platforms

For printed materials or original artwork.

• Up to 3 print pieces, such as flyers, brochures, business cards or posters, or up to 2 custom illustrations
• Print-ready and digital files
• Up to 2 rounds of revisions